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Salesforce Marketing Cloud Advanced Cross Channel Accredited Professional Sample Questions:

1. Which two functions does Einstein Copy Selection do for marketing campaigns?

A) Use aggregate daily engagement metrics to optimize content for the next day
B) Analyze click results to find out which assets spark the most engagement among customers
C) Determines how many subscribers will engage with the message.
D) Send personalized content for each customer when they open email messages

2. How dots social studio unify anonymous and known identities?

3. What does Einstein copy Insight take into account, Select 3(arul's answer a,b,c)

A) emotional tone of subject line
B) Frequently used phrases in subject line
C) spelling and punctuation errors
D) engagement data

4. What data is there in mobile connect demographics, select3

A) City
B) Email
C) First name
D) Region
E) channel

5. What is the difference between an in-app message and an inbox message?

A) An inbox message shows only one time to the user, where-as an in-app message keeps getting shown until its expiry date.
B) An inbox message is plain text, whereas an in-app message can be populated by a CloudPage
C) An inbox message only works on iOS, but in-app messages work on both iOS and Android
D) An inbox message is sent to an inbox that's part of user's mobile app, and stays in the user's inbox for a specified time, whereas an in-app message displays to the user only one time.

Solutions: