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Google Display Exam Practice Test Sample Questions:

1. You created a display ad to promote your brand. You want to measure the impact of your display ads. Which of the following actions can you perform to accomplish the task?
Each correct answer represents a complete solution. Choose all that apply.

A) Compare costs to leads
B) Use conversion tracking
C) Track Website traffic trends
D) Lookat mouseover and interaction rate

2. Fred is a Google AdWords consultant for his client. He is explaining to his client that there are
actually three ways to add managed placements to an ad group. Which one of the following is NOT one of the three methods Fred can use to add managed placements to an ad group?

A) Copying from the automatic placement table
B) Using the Placement tool
C) Manually adding
D) Browsing the Web for placements with the Google AdWords toolbar

3. Larry has just created a new Google AdWords account as part of his signup for the YouTube
promoted videos process. What is the fee associated with the account activation?

A) There is no fee for the account activation.
B) There is a $25 fee for the account activation.
C) There is a $55 fee for the account activation, but $50 is reimbursed with the first YouTube promoted video costs.
D) There is a $5 fee for the account activation.

4. You are a consultant to a printing company in your community. The owner of the company wants to create a video ad to use in the Google Content Network. What tool can you use to help the owner choose topics that relate to his audience for the video ad? Make the best choice.

A) YouTube search
B) Placement tool
C) Reservations tools
D) Google search

5. John is working with a media coordinator to place ads on YouTube. What software service will the media coordinator use to create .XML format reports for John?

A) Microsoft Excel
B) DART Sales Manager
C) DoubleClick
D) DART for Publishers

Solutions: