Exam Name: Oracle Responsys CX Marketing Platform 2020 Implementation Essentials
Certification Provider: Oracle
Corresponding Certification: Oracle Responsys Marketing Platform Cloud Service
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Updated: Sep 19, 2026
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Oracle 1Z0-1032-20 Exam Overview:
| Certification Vendor: | Oracle |
|---|---|
| Exam Name: | Oracle Responsys CX Marketing Platform 2020 Implementation Essentials |
| Exam Number: | 1Z0-1032-20 |
| Exam Duration: | 90 minutes |
| Exam Price: | $245 USD |
| Exam Format: | Multiple Choice, Scenario-based questions |
| Available Languages: | English |
| Related Certifications: | Oracle Responsys Certification Oracle CX Marketing |
| Recommended Training: | Oracle University Training - Responsys |
| Exam Registration: | Oracle Certification Registration Pearson VUE Oracle Exams |
| Sample Questions: | DOWNLOAD DEMO |
| Exam Way: | Online proctored or test center (Pearson VUE) |
| Pre Condition: | No formal prerequisite required, but familiarity with Oracle CX Marketing/Responsys platform is recommended. |
| Official Syllabus URL: | https://education.oracle.com |
Oracle 1Z0-1032-20 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Automation and Orchestration | - Program designer workflows - Triggered campaigns and event handling |
| Topic 2: Audience and Data Management | - Data import and management - Profile lists and segmentation |
| Topic 3: Campaign Design and Execution | - Campaign setup and configuration - Message design and personalization |
| Topic 4: Reporting and Optimization | - Campaign performance analysis - Deliverability and optimization strategies |
| Topic 5: Oracle Responsys Platform Overview | - CX Marketing ecosystem integration - Core platform architecture and components |
1Z0-1032-20 Exam FAQ: Clear Answers
The official Oracle Responsys CX Marketing Platform 2020 Implementation Essentials outline splits the exam into 5 domains, led by Campaign Design and Execution, Reporting and Optimization, and Automation and Orchestration. The complete breakdown is in the topics section above; PremiumVCEDump's 72 practice questions cover every domain listed.
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Question count and duration are set by Oracle; check the official exam page for the current format.
No formal prerequisite required, but familiarity with Oracle CX Marketing/Responsys platform is recommended. Rules are updated occasionally, so confirm the current requirements on the official Oracle exam page before you book.
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The 1Z0-1032-20 exam is a Oracle certification exam validating the knowledge in the Oracle Responsys CX Marketing Platform 2020 Implementation Essentials syllabus shown above. It contributes to these credential paths: Oracle CX Marketing, Oracle Responsys Certification. Candidates take it to prove their skills to employers in 2026's market, and PremiumVCEDump prepares them with 72 practice questions in PDF, Desktop Test Engine, and Online Test Engine formats.
Oracle recommends these training resources for the Oracle Responsys CX Marketing Platform 2020 Implementation Essentials exam:
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Scoring and fees are published by Oracle; verify the current figures on the official site before you register.
Oracle Responsys CX Marketing Platform 2020 Implementation Essentials Sample Questions:
You are setting up an SFTP gateway to establish the connection between the client's server and Responsys file server.
Which two requirements must be met to set this up properly? (Choose two.)
- A. The client should send only a public key to Oracle to apply to the SFTP data gateway server.
- B. The client must use one key pair to access your SFTP site, because Oracle Responsys cannot support multiple public keys.
- C. Oracle must generate a public/private key pair for the client to establish the secure connection.
- D. Oracle must utilize RSA SSH2 public keys for authentication on the File Transfer server for connection between the client and the Responsys Platform.
Correct Answer: C,D 🗳️
You're creating an Opt-In form for your client. After a new customer submits the subscription form, you want to wait for 24 hours and then send them a follow-up email with a discount offer.
How should you create a form rule to accomplish this?
- A. Create a form rule that schedules a transactional email campaign with the offer 24 hours after each form submission.
- B. Create a form rule to trigger a follow-up email message to the form submitter. In the form rule, specify a
24-hour delay before sending the email. - C. Create a form rule to populate a table with the submitted data, then schedule a campaign 24 hours later to send all newly entered subscribers the follow-up email.
- D. Create a form rule to trigger a custom event. Set up a program to listen for this customer event, wait for
24 hours, then send the follow-up email offer. - E. Create a form rule that directs the new customer to a URL so they can enter their email address and request the discount coupon.
Correct Answer: B 🗳️
Which three actions will change the EMAIL_PERMISSION_STATUS_ column for a prole list contact from opt-in to opt-out? (Choose three.)
- A. Recipient registers a SPAM complaint for an email.
- B. Use Set Data in a Responsys Program to change the EMAIL_PERMISSION_STATUS_ column in a profile list record from I to O.
- C. Recipient inbox is full, so the promotional email is rejected by the server.
- D. Recipient deletes a promotional email from the inbox.
- E. Recipient selects a Reply-to unsubscribe in a promotional email.
Correct Answer: A,C,E 🗳️
What three actions must you take to set up your new IP for deliverability success with your major ISPs?
(Choose three.)
- A. Ensure that your warm-up audience lists consist of recently opted-in, opened/clicked within the last few months, or are known brand advocates.
- B. Do everything possible to remove lapsed, bounced, or old email addresses to increase the possibility of getting your emails into the inbox.
- C. Set up a backup IP address so you will get through to the inbox even if you are blocked by an ISP.
- D. Automate the daily delivery of Insight Deliverability reports for your warm-up campaigns, especially the Feedback Loop reports to check on true spam complaint rates.
Correct Answer: B,C,D 🗳️
One of the top ISPs is blocking promotional emails coming from your domain. This has not happened before.
You check the deliverability metrics on Responsys reports for the email campaigns sent in the last two weeks.
What are two reasons why this is happening? (Choose two.)
- A. Substantial (5%) increase in click-through rates on last week's promotional campaign.
- B. Recipients are forwarding your emails to everyone in their address books.
- C. Your open rates have dropped somewhat since last month.
- D. The ISP is recording a high number of spam trap hits and complaint rates from recipients.
- E. Hard bounce rates are 10% or higher.
Correct Answer: D,E 🗳️
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